Achieving full occupancy for luxury London apartments

The goal

Increase leads generated for Enclave's new apartment buildings at London King’s Cross, Birmingham and Croydon

Approach

Develop a digital strategy and paid media campaigns across Google Search, Meta, and LinkedIn to drive leads for apartment rentals

International campaigns on Google search to capture the audience interested in moving to central London.

Target international students searching for luxury student accommodation in London

Retargeting people who visited the website and re-engage lapsed users

Promote open-day events on Meta ads

Implement lead generation campaigns across platforms to capture emails from prospects

Rolling to waitlist lead generation when property is at maximum capacity

Results

Redefining lead generation models

Beating the letting agency model with thousands of student leads, and hundreds of high end leads for luxury central London rentals

Redefining lead generation models

Beating the letting agency model with thousands of student leads, and hundreds of high end leads for luxury central London rentals

Redefining lead generation models

Beating the letting agency model with thousands of student leads, and hundreds of high end leads for luxury central London rentals

Campaign clicks

Over 128,000 clicks generated across all paid media platforms

Campaign clicks

Over 128,000 clicks generated across all paid media platforms

Campaign clicks

Over 128,000 clicks generated across all paid media platforms

Lead generation in London

Over 350+ leads generated for luxury central London apartment rentals across Google Ads and Meta

Lead generation in London

Over 350+ leads generated for luxury central London apartment rentals across Google Ads and Meta

Lead generation in London

Over 350+ leads generated for luxury central London apartment rentals across Google Ads and Meta

Occupancy targerts

Achieved a fully leased building in London King's Cross

Occupancy targerts

Achieved a fully leased building in London King's Cross

Occupancy targerts

Achieved a fully leased building in London King's Cross

Impressions

Over 4 million impressions generated across Google & Meta

Impressions

Over 4 million impressions generated across Google & Meta

Impressions

Over 4 million impressions generated across Google & Meta

"Their support has been invaluable, from delivering PPC & Meta campaigns that successfully drive leads, to support with our SEO, tracking, and analytics when needed. They're always quick to respond to ad-hoc requests and have been great at adapting reporting as we've grown. Thank you!"

Hannah Miller

Marketing Director

"Their support has been invaluable, from delivering PPC & Meta campaigns that successfully drive leads, to support with our SEO, tracking, and analytics when needed. They're always quick to respond to ad-hoc requests and have been great at adapting reporting as we've grown. Thank you!"

Hannah Miller

Marketing Director

"Their support has been invaluable, from delivering PPC & Meta campaigns that successfully drive leads, to support with our SEO, tracking, and analytics when needed. They're always quick to respond to ad-hoc requests and have been great at adapting reporting as we've grown. Thank you!"

Hannah Miller

Marketing Director

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Guides & Resources

How to measure the success of your paid media

Understand your KPIs and leverage data-driven insights to achieve your marketing objectives and deliver tangible results.

Guides & Resources

How to measure the success of your paid media

Understand your KPIs and leverage data-driven insights to achieve your marketing objectives and deliver tangible results.

Guides & Resources

How to measure the success of your paid media

Understand your KPIs and leverage data-driven insights to achieve your marketing objectives and deliver tangible results.

Let's Talk Growth

Get in touch to see how we can create a data-driven strategy that scales your brand.

Get in touch

Let's Talk Growth

Get in touch to see how we can create a data-driven strategy that scales your brand.

Get in touch

Let's Talk Growth

Get in touch to see how we can create a data-driven strategy that scales your brand.

Get in touch

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